Eggs Up Grill
Industry
Food & Beverage
Services Provided
Brand Strategy
Marketing Strategy
Marketing Design
Print Design
Sales Enablement
The Challenge
Create engaging marketing materials that amplify Eggs Up Grill’s bright, fun, and cheeky brand personality while staying true to existing guidelines.
Eggs Up Grill is a welcoming, neighborhood breakfast spot known for its playful branding and community-focused atmosphere. With a strong foundation of brand guidelines, the challenge was to keep materials fresh and engaging while ensuring consistency across multiple touchpoints.
Our Solution
Leveraging the brand’s signature “eggspression” characters, we designed a range of assets: including coasters, a step & repeat, and various marketing materials, that brought their personality to life. While maintaining brand cohesion, we pushed creative boundaries for special occasions and holidays, adding an extra layer of fun and festivity. The result is a collection of designs that enhance the guest experience and reinforce Eggs Up Grill’s lighthearted, inviting identity.
